Find your Yellow Brick Road to Financial Freedom

3 minute read

“I am delighted that the Alliance for Lifetime Income is my tour’s Presenting Partner. The Alliance’s social mission aligns with many of my own interests, especially my commitment to diversity and economic equality for all.” 

–Elton John

Elton John continues to prove that your next act may just be your best. As the sole presenting partner of his 2022 Farewell Yellow Brick Road tour in North America, we hit the road across the U.S. all year with the Grammy-winning legend to show millions of fans like you how protected income can give you the financial freedom to live the life you want.

As a Rock and Roll Hall of Fame artist, few musicians have had a greater impact on music and pop culture than Elton John. But his most important legacy, other than his family, may be the social impact he’s had on the world by using his platform for good.

Elton has been a champion for diversity and economic equality for all, making him a great partner for the Alliance and our mission – to educate Americans on how to protect and live the life they want in their next chapter. For Elton, his Yellow Brick Road leads to spending more time with family, pursuing new creative projects, and continuing his commitment to diversity and economic equality.

Elton John’s message on how to find the freedom to follow your Yellow Brick Road

The legendary, number one male recording artist of all time talks about making a plan for the future that includes protected income to cover basic expenses, so you have the freedom to pursue your bucket list.

Like him, you may also be living or approaching your next chapter with excitement and newfound energy. Maybe that means checking off your bucket list and embracing adventures like an epic trip around the world, or doing simple things like spending more time with your family.

Whatever your passion, it all starts with having a retirement plan that includes protected income, an essential foundation to avoid outliving your money and living the life you want. And that begins with “checking off the basics,” to ensure you have enough protected income to cover your essential expenses in retirement. With your basics covered, you’ll have the freedom follow your own Yellow Brick Road.

Photograph by Ben Gibson. © 2022 HST Global Limited. Rocket Entertainment

Following his Yellow Brick Road By Protecting His Retirement

Mike Gomez, Elton John’s head production rigger, tells us how an annuity gives him the certainty and peace of mind to pursue what’s next in life.

“There is no better example of living life to the fullest and on your own terms than Elton John, which is why this partnership is a perfect fit for the Alliance’s social mission.”

– Jean Statler,

CEO of the Alliance for Lifetime Income

To learn more about the Alliance’s partnership with Elton John, read the full press release here.

Thank you to everyone who entered the Alliance sweepstakes! The sweepstakes is now closed.

Photograph by Ben Gibson. © 2022 HST Global Limited. Rocket Entertainment

Photograph by Ben Gibson. © 2022 HST Global Limited. Rocket Entertainment

Make sure to visit the Alliance’s on-site activation at the upcoming Elton John Tour stops in:

Phoenix, AZ – Chase Field (November 12, 2022)

Los Angeles, CA – Dodger Stadium (November 17, 19, and 20, 2022)


Find out when Elton’s coming to your city!

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